View your company through the eyes of your competition: how to deal with a crisis

How can you handle a crisis in your company, whether it’s related to your image or business operations? From a strategic standpoint, it’s valuable to look at your organisation from the perspective of… your competitor.

Wojciech Herra invited our Founding Partner, Krzysztof Najder PhD, to discuss marketing strategy.

Have a look at the interview with our Founding Partner.